Product packaging is one of the most important aspects in the life of a product. Packaging is not only done for protecting the contents of the pack; it is also a way of attracting customers. This is the reason that packaging is considered as an integral part of marketing and advertising. Companies spend great amounts on using the right kinds of packaging materials for any product. Mentioned below find some highly effective tips for product packaging to draw eyeballs of more and more numbers of customers: 1. Try different varieties of designs You might create a very unique design for product packaging, but if people don’t buy the same, it has no value frankly. Experiment with various kinds of designs within friends and family first and see which one draws more attention. This will give clear idea as the message you want to give to the customer goes to him/her in the way you want or not. 2. Practical approach is important Customers have become smart nowadays. They don’t just go by the packaging of the product. Rather they check the use of ease and efficiency of the product before making a purchase. Therefore along with unique looks, practicality should […]
How Ecommerce Packaging Has Evolved With Online Sales
Ecommerce is a process of buying or selling products and services online. The modern electronic commerce typically uses the World Wide Web for at least one part of the transaction life cycle. Ecommerce allows consumers to electronically exchange goods and services with no barriers in time or distance. It covers a vast range of businesses, ranging from consumer based retail sites, through auction or music sites, to business exchanges trading goods and services between corporations. The evolution of Ecommerce Packaging with Online Sales With the passage of time, ecommerce packaging supplies system has kept evolving. It has changed with the changing demands and expectations of online consumers. Further, packaging has also created competition among brands through innovative standards like customer touch points, providing scam less and rapid delivery service, giving regular updates on order status and facilitating tracking details. Corrugated Boxes: – Corrugated boxes are a very common and widely used packaging material for ecommerce industry. It is one of the most popular packaging techniques because it offers strength and high durability. Courier Bags: – It is a flexible pouch which is widely used for shipping purposes. It has specialized features like tamper evidence bubble on POD jackets. It provides […]
Top 3 Eco-Friendly Packaging Ideas
The packaging business has gone a long way since the advent of ecommerce business. There are many companies which have become environmentally responsible. They shun from using environmentally hazardous packaging materials like cardboards, Styrofoam, plastic tapes, glossy papers for labels as also unnatural dyes. Instead, there is a new rage to switch to biodegradable and sustainable packaging supplies which are environmentally safe and also high in terms of utility. 3 Types Of Green Packaging Delights The people are normally happy to witness a visually appealing packaging. Hence, many eco conscious companies are trying to resort to pretty packaging with the help of eco friendly stuff. This has led to a lot of creativity usage to find and use a variety of items for packaging. 3 majorly used eco friendly ways used nowadays include. 1. Right from recycled papers to moulded, a number of packaging items finding a way in the modern greener packaging settings for small and big items. The recycled paper is first converted into paper cans and its strength is augured with sponge. Even paper zipper pouches are made for fancy appeal and also safe packaging. Scrap papers are being used for customised labels, logo designing and for […]
Packaging is the KEY
Today packaging has become an essential part of the product, on many occasions even more important than the product itself. The packaging most often determines whether or not the customer will go ahead with purchasing the product or not, regardless of how good it is. Packaging in ecommerce is a necessity for protecting the most important thing, the product that the customer ordered. However, as ecommerce evolves and as consumer habits shift, delivering a complete brand experience extends beyond the product itself and transcends into the whole experience. At Globe Packaging we have all the right Packaging supplies you need for your product, so you can ship it in the right way so that your first time costumer becomes a loyal customer. Packaging means all products made of any materials of any nature to be used for the containment, protection, handling, delivery and presentation of goods, from raw materials to processed goods, and from the producer to the user or the consumer. Paper and board have been used as the most important packaging materials for years. The production of packaging paper and board grades in the European Union is around 30 million tons per year. Awareness of possible risks as […]
