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Why Companies Should Focus On Flexible Packaging?

Businesses are looking for effective packaging solutions that can better protect the goods against damages. Especially the industries which deal in consumables and delicate items need durable and sustainable packaging materials. Product delivery is an important part of customer shopping experience and customers always prefer to receive goods in a package that can be used further for other applications as well. Reducing the damage factor while transporting goods is the prime motto here, after that comes your branding through the same packaging. The logo itself says a lot but more information can be added on the package itself to educate customers about your company. Customers are well aware of environmental impacts and in this condition automated tools which create customized packaging as per product specification is your sure bet. This way you can add more functionality using fewer materials. These kinds of investment not only help in reducing carbon footprints but at the same time you get good returns as well. Often the simplest idea is the right solution in such conditions. You don’t need to make things complicated; package should be flexible enough so that everyone can use it easily. Providing extra safety to delicate items using bubble wraps […]


Potential Of Packaging In Multichannel Retailing

The culture of online shopping is rising with a rapid speed. Now we have all the resources and technologies available at affordable costs and no one today wants to visit physical stores to buy goods as we can order almost everything from online stores while enjoying the comfort of our home. But what is the role of packaging or better we should say how packaging industry is evolving with these current shopping trends? Read it here. Multichannel retailing is going to be more effective in 2015. Now people are looking for compact packaging solutions which should be made of eco-friendly materials. Packaging which is used in big physical stores is far different than online stores. Huge changes can be easily noticed in food packaging industry as this industry particularly uses packaging materials which can keep the food fresh for a long time. The other important thing about packaging is design. Companies are investing money to get the best designs so that they can make an impact as well as circulate a positive message about their brand. On the whole these things are contributing to brand awareness. Be it a logo or safety message, design is going to play a crucial […]


Role Of Flexible Packaging In Business Growth

By 2018, the global packaging industry is set to grow at 3.5% PA and this impressive expansion suggests the rise in demand from various stakeholders. As of 2013, the market tonnage for the packaging industry was 24.3 million tonnes and according to the numbers, it will be eventually reaching the magical figure of 30 million tonnes in another 3 years. Flexible packaging has registered both value growth and volume in all continents across the globe. At the core, flexible packaging has been able to ensure that consumer goods are delivered satisfactorily and there is a greater chance for repeat businesses. Going by the statistics again, the leading procurement managers have switched to flexible packaging solutions, especially with goods related to food and beverage. For a completely successful sale, a consumer needs to get his orders in the best conditions. A flexible packaging solution doesn’t just protect against damage but also presents an impressive look. The greatest advantage with flexible packaging solution is however a safe transit of goods. Damage, howsoever minor can create a negative impression and affect the credibility of the brand. With competition increasing, not many will take the risk of losing out on an opportunity of repeat […]


The Benefits Of Using Plastics

We have long been using plastics in our day to day life. Plastic has been an important entity in all our lives. However with time and advancement plastic not only helps in our packaging needs but now it has been contributing to a lot many things directly or indirectly impacting the world around us. In fact with the help of plastics we can help improve our lifestyle further. Therefore today we are going to discuss some of the interesting facts about plastics and how it is helping to improve the way we are living. Plastics Making The World Around Us Lighter – Imagine, if plastics were not there, how would you have carried your stuffs to your place? Anything which is not plastic when it comes to packaging tends to add extra weight to your packed material making it tough to carry. However with plastic, things are much lighter. Not only it helps in reducing weight of the packed materials but at the same time it increases the portability and saves your energy. A More Comfortable World With Plastics – Plastics are also used for insulation of offices, houses and other such places. In fact if properly installed at home […]


Some Unknown Facts About Plastic Packaging

Most of us frequently use plastics however we never know about the science behind using these plastics. For instance we all love potato chips. However how many of us really know which gas is filled inside the packets of these delicious chips and why the chips have been packed in such a manner. Well today we will be sharing some exciting but unknown facts about the science of plastic packaging. Potato Chip Bags – Many of us complaint that although the potato chip bags seem to be filled with lots of chips however when we open them up it turns out that we were wrong. But does any of us know that inflating these bags ensures that we get the chips as fresh as it was at the time of packaging. More importantly the gas filled inside these bags is not oxygen by any chance. Instead it is nitrogen. One of the main reasons for this is that oxygen can react with the chips packed inside and can make them soggy. And none of us would like to eat soggy chips for sure. In order to further ensure the freshness of the bags, these also have thin aluminium coating on […]